vape stores near me
The collection of information through Internet sites, as illustrated above, is simple, cheap and effective. An Internet user surfs to a web site of interest and his or her movements through the web are logged, collected and evaluated by a whole range of different tracking devices, from spy software through cookies, links to social media networks and search engines or analytical tools. But what about the general movements of a person during their daily lives? Is it possible to follow a specific person, or a group of people, as they move through a city? Is it possible to collate the information gained from these movements and come up with an overall picture which might be useful to marketing companies, to advertisers, to the marketplace in general?
It is a well known and accepted fact that people who use modern smart phones, as well as older versions, can be tracked. The mobile telephone needs to be in constant contact with a transmission device, a node or similar, so that it is available should the user wish to telephone out or to receive calls from other people. As long as the mobile device is switched on it sends and receives a signal which places it within a certain area, within reach vape stores near me of a communications point to retain this high level of connectivity. A person moving through the streets of Berlin, New York, London, Paris or any other modern city as well as all minor cities, smaller towns, villages and the countryside with a mobile device is constantly followed by these connection signals as long as their device is switched on. Information on their position may, with the right technology, quickly be collected and, in the case of an emergency for example, directed to the appropriate authorities, even without the use of a Global Positioning System (vape stores near me ).
The German telecommunications company O2 is investigating the possibilities of using this information on the movement of individuals for marketing purposes. Being able to watch the movements of an individual or a group as they travel from one shop to another within a major city, or from one position to another on longer journeys, can give information about where the most interest in a town lies, where the shops and stores have the best pull and even, with finer tuning, how long a person remains in one position, in one shop or store.
Not, in and of itself, too much of a problem until you take it to the next step in the process.
Couple the information on a person's movements with further information, such as age and gender, and it is possible to build up a very accurate picture of the movements and interests of a group of people within a certain age group - such as young women aged between 18 and 24. The necessary information is already there, voluntarily given by the customer during the process of buying or renting a mobile telephone. Date of birth, address, gender and, in some cases, income and educational levels are all included in the basic application process for a contract between telecommunications company and customer.
Here, because of the sudden lack of anonymity, we come into a gray area as far as data protection is concerned, and a potential earner for the telecommunications industry. Combine the information with actual sales, with positioning in an entertainment area of a city or the main shopping street, and it is possible to build up an individual picture of each and every person using a mobile device at any time of the day or night. Here we are verging on the private sphere, the gathering of information which can be narrowed down to a specific person.
Tag : vape stores near me
The collection of information through Internet sites, as illustrated above, is simple, cheap and effective. An Internet user surfs to a web site of interest and his or her movements through the web are logged, collected and evaluated by a whole range of different tracking devices, from spy software through cookies, links to social media networks and search engines or analytical tools. But what about the general movements of a person during their daily lives? Is it possible to follow a specific person, or a group of people, as they move through a city? Is it possible to collate the information gained from these movements and come up with an overall picture which might be useful to marketing companies, to advertisers, to the marketplace in general?
It is a well known and accepted fact that people who use modern smart phones, as well as older versions, can be tracked. The mobile telephone needs to be in constant contact with a transmission device, a node or similar, so that it is available should the user wish to telephone out or to receive calls from other people. As long as the mobile device is switched on it sends and receives a signal which places it within a certain area, within reach vape stores near me of a communications point to retain this high level of connectivity. A person moving through the streets of Berlin, New York, London, Paris or any other modern city as well as all minor cities, smaller towns, villages and the countryside with a mobile device is constantly followed by these connection signals as long as their device is switched on. Information on their position may, with the right technology, quickly be collected and, in the case of an emergency for example, directed to the appropriate authorities, even without the use of a Global Positioning System (vape stores near me ).
The German telecommunications company O2 is investigating the possibilities of using this information on the movement of individuals for marketing purposes. Being able to watch the movements of an individual or a group as they travel from one shop to another within a major city, or from one position to another on longer journeys, can give information about where the most interest in a town lies, where the shops and stores have the best pull and even, with finer tuning, how long a person remains in one position, in one shop or store.
Not, in and of itself, too much of a problem until you take it to the next step in the process.
Couple the information on a person's movements with further information, such as age and gender, and it is possible to build up a very accurate picture of the movements and interests of a group of people within a certain age group - such as young women aged between 18 and 24. The necessary information is already there, voluntarily given by the customer during the process of buying or renting a mobile telephone. Date of birth, address, gender and, in some cases, income and educational levels are all included in the basic application process for a contract between telecommunications company and customer.
Here, because of the sudden lack of anonymity, we come into a gray area as far as data protection is concerned, and a potential earner for the telecommunications industry. Combine the information with actual sales, with positioning in an entertainment area of a city or the main shopping street, and it is possible to build up an individual picture of each and every person using a mobile device at any time of the day or night. Here we are verging on the private sphere, the gathering of information which can be narrowed down to a specific person.
Tag : vape stores near me
কোন মন্তব্য নেই:
একটি মন্তব্য পোস্ট করুন